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How To Monitor Your Three Essential Internet Marketing Strategies

Techipedia: Tamar Weinberg

How do you know your campaign is ticking all the right boxes? The following article addresses the best practices for measuring and monitoring your marketing campaign in these three areas, and provides an easy to digest guide to some of the best tools for the job. A great tool to collect this kind of data is a site called Klout.

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Free webinar on Twitter for Australian Teachers – PIL Microsoft Teachers

Laurel Papworth

Topics for tweeting and developing educational campaigns/games. Reputation measurement embedded in Twitter. The importance of Klout score to school leavers and graduate . Top Education people to tweet: we’ll get started with a must-follow list! Tuesday 4th June , 4pm May- Advanced: Add Ons for Twitter.

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12 Ways to DO and NOT DO a Social Media Press Release – MSF Medecins Sans Frontieres

Laurel Papworth

I’m a social media strategist that blogs about social media and online communities so I find it frustrating when I am sent a PDF attachment on an email with a traditional media press release using agency created content, professional film crews employed to do the traditional campaign filming and ditto with professional musicians.

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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

percent of viewers discovered videos embedded on blogs or other websites.&#. She uses the word campaign unfortunately, but otherwise it’s a helpful post. And “Rule 2: You can’t make it on YouTube alone…even with close to 2.0 billion out of the nearly 5.2 billion viewing sessions in the U.S.,

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Cost per click (CPC) is a metric for how much each click costs in a pay-per-click advertising campaign. An embed is a social post or other digital content displayed within another piece of content using digital embedding tools. Objectives are the goals of an advertising campaign on social media. Cost per click (CPC). See Metric.

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