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5 Key Elements of the Perfect Facebook Ad – Molly Pittman [SSM042]

Buffer Social

In episode #42 of The Science of Social Media , Molly shares the 5 key elements of a rock-solid Facebook ad and how to seamlessly integrate each into your next ad campaign. If the goal of your first Facebook ad is just to drive traffic to a blog post, maybe your success metric there is simply cost per click (CPC).

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The ultimate guide to Twitter for business

Sprout Social

Promote products and campaigns: Showcase your latest offerings and create buzzworthy campaigns on Twitter to capture your audience’s attention and drive conversions. Create Twitter threads from long-form content: Break down articles, white papers or case studies into a series of Tweets, or a Twitter thread.

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