Remove Campaign Remove Communities Remove Crimson Hexagon Remove Facebook
article thumbnail

Automation in Public Relations Measurement: Yea/Nay?

Waxing UnLyrical

But if you are a corporate communications manager, you should really think about whether or not you might be better served by tracking the presence (or absence) of specific campaign messages instead of plain old sentiment. Does your brand’s volume of coverage necessitate artificial intelligence? pts Settings. These fine folk did: Jan.