Mindjumpers

JUNE 27, 2012

Mobile augmented reality for consumer engagement. Blippar describes itself as the first image recognition mobile platform targeted specifically at consumer engagement. Blippar offers many digital reactions to create engagement, and they all include social sharing experiences.

Engagement 257

Engagement Mobile Buy Team 257

Mindjumpers

MAY 2, 2012

The event, called ‘SunnySale’, made it possible to create a unique shopping experience for the users, who also received special offers such as a $12 coupon to use on the company’s mobile webshop. This resulted in a 25% increase in sales during the lunch hour, and the number of members increased by 58% in one month.

Brands 269

Brands Posterous Retail Collaboration 269

Mindjumpers

JANUARY 30, 2011

No doubt the somewhat fictional movie based on the book Accidental Billionaires have given the implicated people from Facebook (especially Zuckerberg and Parker) some irritating moments during 2010. Similar Posts: The Facebook Mobile. Last week Sean Parker commented on the movie and then last night Zuckerberg took the stage at SNL.

Meeting 247

Meeting Video Social Networking Hosting 247

Mindjumpers

JANUARY 19, 2011

and Flavors.me, DooID is a full-blown virtual business card containing all contact data, including phone, mobile, fax, address, instant messaging etc, so it can be an alternative for businesses as well. Apart from offering similar customization options as About.me The idea behind – and future ambition.

Instant Messaging 221

Instant Messaging Technorati Aggregator Mobile 221

Mindjumpers

DECEMBER 12, 2012

It’s my impression that the traditional social networks are moving into the background replaced by mobile social networks. Indeed, in 2012, more than half of the hits to Chinese websites came from a mobile device. A service like Weibo fits the mobile perfectly, which is one of the reasons for its success.

Social Networking 241

Social Networking Instant Messaging Nielsen Mobile 241

Mindjumpers

AUGUST 22, 2013

The popular mobile app Vine created a new genre in social media called video microblogging. Simon & Schuster’s video lets followers pick a random book by tapping on the screen. She helps run a small theater, and she loves to write about entertainment marketing whenever she can pick up the extra work. Show A Preview.

Tools 193

Tools Microblogging Marketing Video 193