Remove Blogosphere Remove Comments Remove comScore Remove Influencer
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Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. This disconnect is a result of a lack of uniform metrics used to measure the success of influencer marketing campaigns.

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Debunking Five Social Media Myths

Socialized

The blogosphere has been buzzing recently in response to a Wall Street Journal article declaring that e-mail is dead. Sometimes they’re just jerks who judge people, or martinets who enjoy correcting others, but they can also be important people who can influence your success. E-Mail Is Dead. MySpace Is Where the Young People Hang Out.