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FTC to Penalize Questionable Blogging Practices

Socialized

OCTOBER 6, 2009

The Federal Trade Commission (FTC) has finally stepped up and issued new regulations affecting commercial use of social media. Again, the issue is whether the consumer-generated statement can be considered ’sponsored.’&#. an advertiser hires a blogger to test out and then review a new body lotion.

Questions 195
Questions Blogger Guidelines Advertising 195
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Live Tweeting Requires Ethical and Legal Considerations

Socialized

JULY 3, 2009

Setting aside issues of whether the practice is actually useful, and whether it is distracting to the speaker and to others in attendance, live tweeting and live blogging of conferences, events and webcasts raises legal and ethical issues. I have two biases that affect my opinions on this issue, but I think they balance each other.

Fair Use 184
Fair Use Web 2.0 Guidelines Policies 184
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