Proactive Report

FEBRUARY 20, 2011

A Dramatically Different Approach to Social Media Metrics in 2011. According to research from Bazaarvoice and The CMO Club , more marketers will measure success with conversions than by tallying fans and followers, positive buzz and a variety of other “soft” metrics. In 2010 58 million people in the U.S.

Social Media 73

Social Media Bazaarvoice Strategy News 73

Convince & Convert

MARCH 8, 2012

So I’m not all for all the metrics in the start- up phases at least. Week after that, Ian Greenleigh from Bazaarvoice is going to be our guest so we’ve got all kinds of amazing things coming up on Social Pros and we thank you for your support. So there are many kinds of engagement or interest around the brand.

Company 120

Company Instagram B2B Survey 120

Webbiquity SMM

SEPTEMBER 12, 2011

As social media monitoring and integration with CRM systems improves, marketers will have the metrics and analytical tools to more accurately assess the value of various social media efforts and continually improve them. Social Media Metrics and ROI. 6 Critically Undervalued Social Media Success Metrics by Convince & Convert.

Social Media 257

Social Media Trendrr SM2 Alterian 257