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The Social Media ROI Debate

Webbiquity SMM

For example, if John Doe clicks through to your website from a tweet and buys something, that’s easy to measure. This video highlights several Social Media ROI examples along with other effective Social Media Strategies.&# Though a few of the examples are vague or misleading, most are compelling.

ROI 193
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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. These can be things like lists (e.g., Highlight your partners.

ROI 191