Repositioning Through Social Media: The Conan O’Brien-Case
Mindjumpers
OCTOBER 29, 2010
Throughout his time at Harvard, O’Brien wrote for the humor magazine, Harvard Lampoon. A huge orange blimp – hot air balloon – with a build in GPS has been circling around major cities on the east coast during the month of October enabling Foursquare-users to earn a Conan-BlimpSpotter badge as well as seeing images on Flickr. •
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