Adam Cohen

JULY 12, 2010

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. More and more case studies of successes in social channels are popping up. A goal that is basically brought from the necessity!

Research 265

Research Social Media Marketing Retail 265

Laurel Papworth

JUNE 11, 2012

Why not spend a couple of hours learning about popular retail review site, Foursquare? Learn the key features of Foursquare and how businesses are building loyal customers in social media with campaigns and rewards: Claim your venue – shop, retail, club, office and manage analytics. Tuesday 31 July from 11 am to 1 pm.

Foursquare 91

Foursquare Training Google Social Media 91

Techipedia: Tamar Weinberg

JANUARY 5, 2011

The Ultimate Resource for Successful Small Business Websites (Samir Balwani): This isn’t completely social media marketing focused, but it definitely covers a great deal of detail on how smaller businesses (consulting firms, law firms, realtors, restaurants, retailers, etc.) Social Media: General. Predictable Results.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

JUNE 6, 2011

Social Networking: Like Falling In Love. Penenberg’s ( @Penenberg ) Fast Company article: “Social Networking Affects Brains Like Falling in Love” examines research by neuroeconomist Paul Zak that suggests social networking triggers the release of the generosity-trust chemical in our brains: Oxytocin (known as the cuddle chemical).

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196