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How to Build the Ultimate Online Newsroom

Webbiquity SMM

Almost every PR pro over a certain age remembers press kits–actual physical folders stuffed with a company’s recent press releases, management bios, a corporate fact sheet, a few case studies, and maybe an article reprint or two.

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Social network commerce and referrals: Rubbish in, rubbish out?

The Way of the Web

Two recent studies into social networking referrals and Facebook ecommerce left me slightly perplexed until the obvious answer smacked me in the face. The networks included ranged from Facebook and Twitter to the likes of Foursquare, Scribd and Meetup.