| | B2B + scribd | 9 articles |
| Page 1 of 1 | Previous | Next | PWB MARKETING BLOG SEPTEMBER 9, 2011 22 Effective SEO Tips to Optimize Your B2B Website Do you ever wonder why your B2B website isn’t getting more traffic? The fundamentals for optimizing a B2B site are essentially the same as a B2C site, though there are differences. Information needs are different for B2B buyers, so the type of content and how it’s optimized will be different for B2B. Now that’s quick! Blogs have both. Honestly, don’t worry about it. | PWB MARKETING BLOG OCTOBER 27, 2011 How To Optimize Your B2B White Papers For Google If you’re like most B2B companies, you have white papers, case studies, articles, product brochures, and a lot of other marketing, sales, and thought leadership documents. Use a Social Sharing Site to Host Your B2B White Paper. Scribd is arguably the most popular document sharing site on the web with tens of millions of people and businesses publishing their documents and writings. | | | | | | | WEBBIQUITY SMM JUNE 8, 2011 How to Build the Ultimate Online Newsroom Use and link to social content sharing sites for your media assets as well, including YouTube and Vimeo for company videos, SlideShare for presentations, Podcast Alley and iTunes for audio, Flickr for photos, plus Scribd and Docstoc for PDF files. Maria Verven is a PR and content marketing executive with KC Associates , a Minneapolis-based b2b technology PR and marketing agency. | PUSHING SOCIAL DECEMBER 27, 2011 5 Totally SWAG Social Media Predictions for 2012 B2B Joins the Social Party – Fashionably Late. B2B companies, however, have struggled to realize the benefits of dialogue and content marketing on social platforms. I enjoy this time of the year because most blogs pull out the stops to prepare excellent “The Best” of the year posts. This year, however, I’m more interested in what 2012 will hold. Mobile Becomes Essential. | PUSHING SOCIAL FEBRUARY 15, 2012 The Rise of the Content Hub and What it Means For Your Blog Pinterest, Slideshare, YouTube, iTunes, and Scribd work like HBO. Slideshare is a secret weapon for clever B2B bloggers. Scribd. Scribd doesn’t show up on many people’s radar, but it is a gem. Scribd aggregates documents like Slideshare aggregates slide presentations. Scribd users will read your content and find their way back to your blog. Slideshare. | PUSHING SOCIAL FEBRUARY 15, 2012 The Rise of the Content Hub and What it Means For Your Blog Pinterest, Slideshare, YouTube, iTunes, and Scribd work like HBO. Slideshare is a secret weapon for clever B2B bloggers. Scribd. Scribd doesn’t show up on many people’s radar, but it is a gem. Scribd aggregates documents like Slideshare aggregates slide presentations. Scribd users will read your content and find their way back to your blog. Slideshare. | | | | | | | | | -
THE WAY OF THE WEB | SUNDAY, APRIL 10, 2011 Social network commerce and referrals: Rubbish in, rubbish out? The networks included ranged from Facebook and Twitter to the likes of Foursquare, Scribd and Meetup. Whilst for B2B, LinkedIn shouldn’t be underestimated, and the likes of Scribd, Slideshare etc all come into action. Two recent studies into social networking referrals and Facebook ecommerce left me slightly perplexed until the obvious answer smacked me in the face. Without being able to dig into the study, there are some initial questions (Inclusion of Twitter clients, and wouldn’t Foursquare and Meetup be primarily for offline referrals?). MORE >> -
BLOGBREVITY.POSTEROUS.COM | SATURDAY, SEPTEMBER 25, 2010 Content Curation for Twitter: How To Be a "Thought Leader DJ" Look for presentations on Slideshare and Scribd that provide valuable knowledge and best practices in your industry. More resources: Content Curation in B2B Marketing Content Curation: Learning from Others and Sharing their Knowledge Content Curation: Engage Your Customers in Three Easy Steps Why Content Curation Is Here To Stay Tweet Comments (20) Aug 02, 2010 Ángel González said. For great social media discussions, follow the conversations on #smchat every Wednesday at 1 pm on Twitter, join the #smchat Ning community , and get the transcripts. Content Curator is a DJ. Paper.li MORE >> -
CITIZEN MARKETER 2.1 | FRIDAY, DECEMBER 18, 2009 2010 Predictions from Social Media Breakfast Austin Wesley Faulkner | fundraising Dara Quackenbush | education Sheila Scarborough | travel/small biz Lisa Goddard | nonprofit Mike Chapman | public policy/politics Tim Hayden | media & events Kathy Mandelstein | B2B Marketing Aaron Strout | brands Deirdre Walsh | B2B marketing & community Jen Wojcik | recruiting My prediction (branded online communities) comes about three quarters of the way through but I strongly recommend that you listen to all ten as youll find some interesting and useful insights. Citizen Marketer 2.1 promise it will be worth your while. Its about sharing. MORE >>
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