Webbiquity SMM

OCTOBER 29, 2012

Recent research makes clear that, for high-value consumer purchases as well as b2b procurement, being as “findable” as possible online is critical to winning the business. Lessons learned and intelligence gleaned from these metrics feed back into the execution phase, driving and refining additional projects.

Findability 197

Findability Directory Social Bookmarking B2B 197

Webbiquity SMM

JUNE 14, 2011

A common issue for B2B vendors: how do you sell “boring stuff&# online? Facebook is better for B2B than many businesses realize (the one point of Steve’s on which I remain skeptical). • 92% of b2b buying cycles start with search. Most b2b websites are still static and one-dimensional. Don’t be boring!

B2B 164

B2B Sentiment SEO Klout 164

Webbiquity SMM

AUGUST 28, 2012

Why Now Is The Time To Build Your Personal Brand by B2B Marketing Insider. Social Media Metrics and ROI. The Social Media Metrics That Truly Matter by iMedia Connection. B2B And A Resistance To Video Marketing by B2Bbloggers. • How much buzz do I have vs. competition/trend? • How do they feel about us vs. the competition?

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Techipedia: Tamar Weinberg

JANUARY 5, 2011

How to: Calculate the ROI of Your Social Media Campaign (Mashable): Jamie Turner offers suggestions on understanding qualitative, quantitative, and ROI metrics. How to Improve Your LinkedIn ROI by Tweaking Your Profile (Sharisax): Make yourself findable by optimizing your profile. This is it. Want to find sites to link to?

Marketing 279

Marketing Affiliate marketing Small Business SEO 279