Oktopost

MAY 7, 2024

By making advocacy initiatives exciting and competitive, B2B organizations can create a culture of engagement, ultimately leading to a more effective and engaging advocacy program. Moreover, according to WebMD , when a person wins a competition, dopamine– the chemical released from their brain, makes them feel good.

Chemicals 131

Chemicals Engineering Social Networking Statistics 131

Waxing UnLyrical

JUNE 28, 2018

I recently attended an industry event featuring a group of agency leaders who were clearly smart, successful people. They work on our brain in a unique way , triggering the release of chemicals that lower our natural defenses and make us more agreeable. I’m often asked if storytelling is harder for B2B companies. Stories stick.

Chemicals 187

Chemicals Creative Commons Consultant Organization 187

Convince & Convert

JUNE 3, 2010

How coincidental that these two events are such perfect contrasts, and happened within days of each other… [link] Marcel Dezentjé 'What BP Can Learn from Umpire Jim Joyce' Over 'met de billen bloot gaan' – [link] [link] Mike Stenger Abso-freakin-lutely Jay!

Social Media 158

Social Media Strategy Consultant Social CRM 158

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. Contributor to the Social Media Marketing Magazine – B2B Column.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196