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Social Media a CRM perspective

Social Media Network Marketing

It also encourages the existing customer to become the brand ambassador and introduce new members to the system. To accomplish this, companies should create customer-focused online communities with well-established components like blogs, forums, chats and wikis. Unported License. This then leads to more sell and up sell.

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10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

I also know that when you blog and post, most blog platforms have a pinging system that automatically tells the search engines to check again for the new update. Larger companies may mobilize a large fundraiser, but smaller companies can host smaller community drives as well. Are there companies that can do without a Community Manager?