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10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

If you’re representing a matchbook company, you might want to know the other matchbook manufacturer’s Marketing pros, the top CEOs of the large matchbook companies, and the press. That’s how you use your co-worker’s use of the web to further the company’s marketing strategy! Photos by Shutterstock.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

One of the greatest benefits in the emergence of social media communication and marketing is that now every consumer has a voice that can be heard. It's not like the “old days&# where TV/radios advertisements and marketing campaigns had to appeal to broadly defined targets markets. Well…duh!