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Volkswagen: The fun theory

Laurel Papworth

OCTOBER 21, 2009

If I were say, Toyota, I’d be looking for an agency that will offer more than a blogger outreach program, Facebook Fan page and a YouTube “viral&# clip… Eight agencies have been put on a long list for the automotive giant, with the four best ideas then given the green light to go out to market. from B&T ).

Automotive 83
Automotive Technorati Widget Project 83
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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity SMM

SEPTEMBER 8, 2010

adults say they give advice about purchases on social networking sites, only 17% say they seek out such advice when making buying decisions. And ‘give and get’ widgets are more engaging than traditional banner ads, but no more likely to produce an intent to purchase.&#. While 28% of U.S. Plus much more.

Research 191
Research Social Media B2B Statistics 191
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