Sprout Social

FEBRUARY 26, 2024

Engaging with posts and comments in a way that feels genuine and authentic. Jira by Atlassian: Your new work BFF just entered the chat Jira’s social customer care persona might be described as “your work BFF.” They’re quick to reply to customer mentions with witty comments and affirmative messages.

Report 66

Report Atlassian Brands Sentiment 66

Rebekah Radice

NOVEMBER 1, 2016

Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. Atlassian’s video shows that they do what they say , use the tools they build, and embody their values. In social media, almost every interaction… …Be it a like, click through or comment – is measurable. Embrace Transparency.

Facebook 116

Facebook Marketing Atlassian Analytics 116

Rebekah Radice

NOVEMBER 1, 2016

Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. Atlassian’s video shows that they do what they say , use the tools they build, and embody their values. In social media, almost every interaction… …Be it a like, click through or comment – is measurable. Embrace Transparency.

Facebook 60

Facebook Marketing Atlassian Analytics 60