Article SMS Social Media Telecommunications 
yMarketingMatters
JANUARY 19, 2012
What a year was 2011 for social media and marketing! I watched and experienced first-hand the marketing and social media landscape change, consolidate, focus, develop and evolve all at the same time. As I’ve said before, social media needs to be INTEGRATED into your overarching marketing plan. Very bright.
Sprout Social
APRIL 20, 2022
In this article, we’ll establish the growing importance of WhatsApp across business functions (not just marketing), showcase the ways some brands are using the app, and highlight a few innovative tips for making the most of the network. Today, more than five million brands are active on WhatsApp Business. Customer service.
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