Convince & Convert

JUNE 24, 2010

Bob sells insurance. Do you ever see him talking about insurance on Twitter? So…what can we REALLY learn about how infomercials being applicable to social media? I just want to send Twitpics and talk to people. The radio is a nice little bonus feature. We have a local guy in our Maine crowd, @OBobME.

Social Media 122

Social Media Strategy Social CRM MySpace 122

Convince & Convert

APRIL 14, 2010

Nationwide Insurance has a terrific iPhone app that allows you to document a vehicle crash in real-time, including photos, collection of the other drivers’ insurance information, and other key details. They aren’t trying to sell you more insurance – at least not at that point – they are being helpful.

Social Media 129

Social Media Consultant Health Care Questions 129

Convince & Convert

SEPTEMBER 21, 2010

On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? You need something that’s easy for you to use and that will be practical for the application you have at hand. applications like Facebook, Twitter, Skype, etc.

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

JULY 13, 2010

She develops and supervises strategic communications programs for major companies in professional and financial services, with a particular emphasis on the legal, consulting and insurance industries. I'd argue that social media is like sales, recruiting, or communications. Everyone ought to be thinking about it.

Social Media 140

Social Media Strategy Consultant SEO 140