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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Are you monitoring the trends related to conversations about your brand? Is all that social media activity paying off? whether views are generally positive or negative, and it can identify trends. Social Analytics. Track your social media analytics in relation to what you monitor and produce reports.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

The ABCs of Online Networking (Your Job Stop): I love Joanna Lord’s article — every single letter of the alphabet has an application in online networking. What Social Media is and What Social Media is Not (Louis Gray): So many people don’t get what social media is. This is a great read.

Marketing 265
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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

The Ultimate Resource for Successful Small Business Websites (Samir Balwani): This isn’t completely social media marketing focused, but it definitely covers a great deal of detail on how smaller businesses (consulting firms, law firms, realtors, restaurants, retailers, etc.) Hey, Foursquare was pretty small once! Check them out.

Marketing 279
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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264