Ari Herzog

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Introducing Stephen Tiano: Monday Muse #2

Ari Herzog

I think it’s important that both exist in a healthy, profitable way for all involved: authors, editors, illustrators, designers/layout artists, proofreaders, and marketers. The publishing industry tries to keep print book publishing a viable business, while at the same time maturing the ebook model.

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Why Twitter Hashtag Infographic Fails

Ari Herzog

Companies such as J Campbell Social Marketing continue to spread it. For instance, click through hashtags for the Subaru #Impreza , the Apple #iPad , the #Lenovo computer brand , the Boston #RedSox baseball team , and the clothing company #Levis. Twitter launched this infographic on August 21, 2013. It’s everywhere.

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