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4 Ways Your Website Can Replace Focus Groups

Buzz Marketing for Technology

NOVEMBER 28, 2012

While focus groups attempt to simulate and gain insights on what the customer potentially thinks, nothing can substitute truly anonymous, honest and unbiased feedback. It’s this level of insight that can spur improvements to product offerings, social media, in-store efforts, other offline experiences and overall marketing efforts.

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Seth Godin on Steroids: Here’s My Evernote Password

Viper Chill

DECEMBER 2, 2012

It all spread from a single campaign that contained a basic message: order the product and pay nothing. If you aren’t productive within eight minutes of opening the box, tear up the invoice. Plus an installed base to drive pricier sales of ancillary products such as checks and upgrades. ” Source: Fast Company.

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Social Media Informer

4 Ways Your Website Can Replace Focus Groups

Seth Godin on Steroids: Here’s My Evernote Password

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