Remove Apparel Remove Price Remove Retail Remove UGC
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9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)

Buffer Social

According to the National Retail Federation, we’re looking at a record-breaking November and December this year, with total sales reaching a staggering $966.6 Outdoor apparel retailer REI has led the charge here, opting out of Black Friday for years on the trot. billion in the U.S. The soaps sold out within hours. 

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15 Innovative Brands Using Technology to Power Their Content

Pixlee

The apparel company uses AI for purposes that extend beyond product innovation. By handing out shoes to NYC Fashion Week guests, Under Armour showed customers that they care about the consumer’s feedback and response to their apparel. Under Armour. Keeping that in mind, there is a vast number of customers and listings.

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Outdated ECommerce Tactics You Should Definitely Stop Using

Pixlee

Using UGC helps you create an original and authentic connection with your audience. Previously, offering the lowest price for a product was all a brand needed to excel in the market. HYLETE shows off UGC on their product pages and features reviews to connect the brand to the community. No Mission Transparency.

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How to Setup and Run an Ecommerce Referral Program

Pixlee

Existing clients are not too price sensitive and are more likely to repurchase even without referring a friend. Instead of offering lower prices and cash incentives, high-growth brands are using UGC and community engagement to improve brand favorability and boost referrals. Or just reward the referrer?

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Shoppable content: The new way of buying online (and 3 brands doing it right)

Sprout Social

The retail giant regularly partners with influencers and celebrities to showcase new product lines and seasonal favorites. Shoppable UGC. Feature shoppable UGC gathered from customers, showcasing them on your own social feeds, website homepage and product pages. Aerie, the apparel retail giant, is one of them.

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How to Partner With Social Media Influencers for the Holidays

Convince & Convert

This makes it difficult to gauge logistics like pricing and contracts. But it’s not just influencers: Everyday people are just as into the platform and are creating user-generated content (UGC) around the products they buy. Curate UGC from your customers or influencers on your website or social networks.