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How to Develop an Authentic eCommerce Brand to Drive Holiday Sales

Pixlee

The holidays are the most important time of year for your eCommerce business—and authenticity is on the top of every consumer’s mind right now. If you want to make an impact this holiday season—and earn the sales to match—develop your authentic eCommerce brand now. This authentic messaging is what sets you apart from competitors.

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One small step for brand: What marketers need to know about conscious—and increasingly skeptical—consumers 

Sprout Social

We need some skepticism to keep businesses accountable , transparent and authentic. Patagonia is revered as one of the best companies that mixes business with activism and it’s easy to see why by looking at their social feeds. On Twitter, the brand shares content related to their values and commitments to causes nearly every day.

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The Brand’s Guide to Getting Verified on Social Media in 2021

Pixlee

When people notice the mark, it shows that you are an authentic entity. Instagram is highly cautious with the process as it wants its users to be able to find and follow authentic accounts. . Your channel must be public and have a channel banner, description, profile picture, and content, and be active on YouTube.

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2019 Influencer Marketing Trends for Brands

Pixlee

The main reason why Instagram has high-performance potential lies in its highly engaged community filled with rich visual content. In 2019, brands that are able to utilize this content to amplify their voice stand to succeed. Social networks are growing, and the generations that were born using them are reaching purchasing maturity.

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Welcome To The Video Generation

The Realtime Report

Peer to peer influence and video content is impacting retail like never before. Content and social networks are the new currency. Today’s consumers are always on and more selective on what messages they respond to, and forming new affinities with brands and retailers based on authentic storytelling.

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Instagram Stories: How 18 Brands And Influencers Are Using It (And You Can Too!)

Buffer Social

Supplement your main Instagram content with bonus info via Stories. One of the key differences between Instagram and Snapchat is that Instagram provides a public, viewable profile for your main content. On no other social network can you get this type of supplemental information about the posts themselves.

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Instagram Stories: How 18 Brands And Influencers Are Using It (And You Can Too!)

Buffer Social

Supplement your main Instagram content with bonus info via Stories. One of the key differences between Instagram and Snapchat is that Instagram provides a public, viewable profile for your main content. On no other social network can you get this type of supplemental information about the posts themselves.