Diva Marketing Blog

APRIL 3, 2013

Selfless Content - Posts that take the needs of your community into consideration and are aligned with the values of your brand/company. Community Generosity - Identify your peers, influencers and greatest fans. The only social media properties you have control over are the blogs, communities, sites you build and host yourself. .

Social Media 102

Social Media Curation Vimeo Skills 102

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. It’s good to know that there are ways to bring Facebook community closer together. Think again!

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

APRIL 11, 2012

Daniel Lemin is Strategy & Analytics Lead at Convince & Convert. He also runs the consulting firm Social Studio where he provides analytics, PR and integrated marketing strategy to his clients. The ability to wear and master a plethora of hats is understood by many to be the hallmark of a great community manager.

Social Media 147

Social Media Tips Analytics Foursquare 147

Kikolani

OCTOBER 22, 2010

How to measure blog conversion – a simple step-by-step guide to establish a blog conversion strategy and measure it by setting Google Analytics Goals. Search Engines / SEO / Analytics. 3 reasons to dig deeper in social listening – uncover content ideas, locate communities, and identify advocates.

Mashup 139

Mashup Resources Picasa SEO 139

Convince & Convert

SEPTEMBER 21, 2010

Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. Despite being free, Google keeps adding functionality to Google Analytics. The dominant URL shortener is also the best – in my opinion – at tracking and analytics. I’ve tried Foursquare , too.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167