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What Does Salesforce-Radian6 Deal Mean for Everyone Else?

Net-Savvy Executive

Every few seconds this morning, TweetDeck brings another comment on today's announcement that Salesforce.com is buying Radian6. The announcement's not exactly a surprise—Radian6 was the obvious acquisition target in social media analysis (SMA), and their platform had supported Salesforce integration since mid-2009.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

link] Katie Van Domelen I actually haven't used SM2 since it switched from Techrigy to Alterian so I had to call them and ask a few questions to refresh my memory. link] Deidra Bodkin RT @jaybaer: Social Media Monitoring Tools – How To Pick the Right One [link] [link] Mia Novic Lastra Limited list of tools to consider, but great ?s

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The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

But there are still plenty of PR firms (and companies, for that matter) looking at social media purely as a distribution vehicle. And then there are monitoring tools like Alterian's SM2 that are out of most people's price ranges. What do you think?

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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity SMM

Despite the widespread use of the phrase “social media marketing,&# marketing is not the only business use of social media, as John Jantsch reminds us. Here he outlines five ways that sales can use these tools as well, from social CRM to teaching prospects how to solve business issues. by Cultivating Your Customers.

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Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

Alterian – formerly known as SM2 by Techrigy offers a freeimum service that offers up to 5 search terms to monitor for and up to 1000 results, which could be good enough for some small brand with low volume. Which sounded like Social CRM meets Systems Integration company to me. They offer 2 products: Heartbeat and MAP.