article thumbnail

Do You Forget “Marketing” in Your Content Marketing?

Writtent Blog

Yes, this is a great start, but what many of us forget is actually marketing the content we’ve written. Do you also forget “marketing” in your content marketing strategy? The steps below briefly outline what should be on your content marketing “ta-da” list. Optimize it for search engines!

article thumbnail

How to Create Your Own Industry Recap, Resources, & Mashups

Kikolani

Since I’ve been out of town all of this week and unable to collect my usual weekly roundup of great posts in online marketing, I thought I would share some tips on how you can create your own industry or niche focused resources mashup. Photo Credit: Mrs. Magic. Examples of Great Recap Posts.

Mashup 134
article thumbnail

The Ultimate Toolkit for the Professional Content Marketer

Kikolani

Content marketers have to wear many “hats.” This is a huge job, and it is no wonder that many businesses are abandoning their content marketing programs in favor of just plain old web-based advertising, if they can sustain it on their budgets. You may find that you even enjoy content marketing. Identifying Your Audience.

Content 60