Josh S Peters

JANUARY 21, 2013

These are really just “subcategories” and can be placed under paid, owned, or earned. Paid is anytime you pay to leverage a channel to get your message out. Now back to the question of where paid fits in to the convergence of search and social. Social Media – Paid. Search – Paid.

Wiki 178

Wiki Paid Search Adwords StumbleUpon 178

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. Perhaps Darren’s advice resonated with his readers?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Webbiquity SMM

JANUARY 17, 2011

Paid Search Gaining Respect, But Not Enough by MediaPost Online Media Daily. Searching For Online Leads And Where To Find Them by MediaPost Search Blog. 55% of companies who use paid search increased their budgets in this area in 2010, up from 53% who did so in 2009. search volume rose 16% from 2009 to 2010.

Research 210

Research Social Media B2B Marketing 210

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Sexy Numbers: Measuring ROI in Social Media Campaigns (ReveNews): This article has some great insights on how you can tackle that elusive ROI question. How to: Calculate the ROI of Your Social Media Campaign (Mashable): Jamie Turner offers suggestions on understanding qualitative, quantitative, and ROI metrics. This is it. C’mon.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Webbiquity SMM

SEPTEMBER 8, 2010

The key takeaway — companies can’t put all of their marketing eggs in one basket, but need to balance budgets across several areas including email, social media, organic SEO, paid search and offline campaigns. 97% of these companies use Google AdWords; 56% advertise on Google’s content network.

Research 191

Research Social Media B2B Statistics 191