Small Business Mavericks

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Four Traditional Marketing Tactics That Work Well Online

Small Business Mavericks

Paid Advertising – newspapers, billboards, television, radio. Paid advertising has been around for a long time. The online equivalent is pay-per-click advertising, banners, and video. People do still read newspapers, they still look at billboards, and if your URL is easy to follow, they’ll look it up.

Marketing 156
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Is Community Leadership Better Value Than SEO?

Small Business Mavericks

That’s means that 70% traffic is flowing around the web from social media, bookmarks, advertising, links and because users directly type urls into browsers. Across the web, search engines deliver around 30% of all traffic. With that in mind, should you be targeting that 70% rather than the 30%?

SEO 101