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12 things I thought I knew About Social Media in 2011

Direct Marketing Observations

DECEMBER 19, 2011

2) That the whole ROI thing would have sorted itself out by now. Would you pay to advertise on Twitter? Just because I might know more about social media than the average person, it didn’t preclude most corporate heads to assume that they knew just as much about socia l, if not more, than I did. The problem?

Social Media

Social Media Policies Consultant ROI

Social Media Specialists Are No Longer Needed

Direct Marketing Observations

AUGUST 24, 2011

There was a time where I hated hearing the comment, “Yea but there is no ROI in social&# ; Now? Marcom people need to know social, marketing, writing, PR, email marketing, advertising and design. I love to hear that comment so that I can fire both barrels of justification back at them. I’ve evolved and so have you.

Social Media

Social Media Skills SEO Aggregator

Direct Marketing Observations

12 things I thought I knew About Social Media in 2011

Social Media Specialists Are No Longer Needed

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