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Social Media Research: Interview with Joel Rubinson of ARF - Part I

Diva Marketing Blog

With the rapid increase of digital conversations the importance of not only listening to consumer generated content (CGC) but the analysis of this new data set is finally taking its place at the marketing research table. The Advertising Research Foundation (ARF) is taking a leadership role helping the profession determine best practices.

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Jumping Over a Mountain | chrisbrogan.com

Buzz Marketing for Technology

Yeah… I love the post in concept, and while it presents a dreamy future, the market itself is still unsure as to how we can redirect the massive ship that is a corporation. As the Director of Marketing for MicroLink LLC, a small IT company the new social media technolgies are to my advantage. advertising. March 2004.

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