Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Engage with your customers on social media.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Engage with your customers on social media.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Convince & Convert

MAY 2, 2016

Employee advocacy is increasingly becoming an integral part of B2B marketers’ social media strategies, and for good reason. As social media grew from a trend into a business necessity, the company trained over 15,000 employees on social media between 2010 and 2015. UPS (@UPS) December 31, 2015. Image via Unsplash.

Loyalty 60

Loyalty Social Media Engagement Training 60

Webbiquity SMM

FEBRUARY 10, 2015

How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? 54% of B2B marketers said they have generated leads from social media. ( Only 20% of CMOs use social networks to engage and collaborate with customers. MarketingLand ).

Statistics 50

Statistics Social Media B2B Hubspot 50

Keyhole.co

AUGUST 4, 2023

It started using Keyhole as the monitoring tool for the 2015 World Summer Games in Los Angeles. Here are some of its other popular features: Hashtag tracking. Keyhole allows you to monitor the hashtag performance that’s related to your brand, industry, or campaigns. Real-time analytics and reporting.

Social Media 52

Social Media How To Analytics Metrics 52

Buffer Social

NOVEMBER 13, 2017

If you were to ask me to describe LinkedIn in 2015, I might have said something along the lines of, “a great professional network” or “the perfect place to find a job.” 2015 (330M members): $1.5B In the long-term, this will be a game-changer for marketers and brands in the B2B space. Launch of Pulse.

LinkedIn 112

LinkedIn Microsoft B2B Marketing 112

Sprout Social

OCTOBER 17, 2016

You need to be up to date on what’s happening in Twitter world such as trending topics and popular hashtags. Resource How to Find the Best Places to Guest Blog Use Hashtags Hashtags make it easier for people to discover your Tweets when searching for specific topics or keywords. Limit yourself to one hashtag per Tweet.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40