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Gymshark’s Social Media Strategy: Leveraging Influencer-Driven Strategy

Keyhole.co

Gymshark does this by maintaining a strong social media presence and an active fitness community online. This was in 2014, and it was just the start. From this Twitter post above, you can see how Gymshark uses funny memes to connect with younger audiences. Here is the wondrous follower count on Gymshark’s main accounts.

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Incorporating Memes, Emojis, And Gifs Into Your Social Strategy For Higher Engagement

Keyhole.co

Memes are the best gift to mankind from the social media world. Memes are everywhere. That’s why, over the past couple of years, memes have become a communication tool used by the entire internet collective. An Internet meme usually takes the form of an image, GIF or video.” Why are memes so popular?

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How Glossier Built a Cult Following on Social Media

Unmetric

In 2014, Glossier was launched online with just four products and in just four years, it has grown into a cult-status, multi-million dollar business. A post shared by Into The Gloss (@intothegloss) on Oct 6, 2014 at 6:25am PDT. A post shared by Into The Gloss (@intothegloss) on Oct 6, 2014 at 11:57am PDT. growth in fans.