Twist Image

AUGUST 1, 2014

You can pick a brand (any brand) and benchmark them against these 7 deadly sins of digital marketing in 2014, and you will see where the real gaps truly lie. Here are the 7 deadly sins of digital marketing in 2014. Display advertising leads to nothing. The advertising spend on display advertising is still a monster.

Marketing 105

Marketing Analytics Mobile Paid Search 105

Webbiquity SMM

FEBRUARY 10, 2015

Brand ads on social networks were among the least trusted form of advertising, significantly lower than trust in ads viewed in traditional media. 01% from Twitter; this compares to almost 10% for paid search and 7% for email marketing. 01% from Twitter; this compares to almost 10% for paid search and 7% for email marketing.

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

JANUARY 17, 2011

Which social media platforms are most effective at influencing buyer behavior? billion by 2014. At that point, social media will be a bigger channel than email or mobile, though still far smaller than search or display advertising. Paid Search Gaining Respect, But Not Enough by MediaPost Online Media Daily.

Research 212

Research Social Media B2B Marketing 212

Webbiquity SMM

MAY 23, 2017

Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. In fact, spending for online videos has gone up 114% since 2014. Simplify your messaging: Video marketing.

B2B 199

B2B Strategy Marketing Microsoft 199

Webbiquity SMM

FEBRUARY 7, 2012

The latest version of this video provides a wealth of B2B-related stats, including: 83% of buyers no longer trust advertising (but most do trust recommendations from other users online). 92% say that when video “is embedded in content it positively or very positively effects the overall influence.”

Statistics 191

Statistics Research Social Media B2B 191

Webbiquity SMM

APRIL 29, 2014

.” As indicated by the posts from Search Engine Watch and All Twitter highlighted below, that is starting to change, but only just. How can social, PR, SEO, and online advertising efforts be coordinated to maximize brand visibility? How can paid, owned, and earned media be harmonized to achieve business goals?

Brands 206

Brands SEO Press Release Engineering 206

Webbiquity SMM

SEPTEMBER 8, 2010

In a study asking consumers to rate the most influential sources of information for their purchase decisions, 59% said “personal advice from friends or family members,&# followed by 39% search engines, 36% articles in newspapers or magazines, online articles 28%, email 20% and social media 19%. While 28% of U.S. More than 1.5

Research 192

Research Social Media B2B Statistics 192