Remove 2013 Remove Groups Remove LinkedIn Remove Social Graph
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Mapping the Brand’s Social Graph

Proactive Report

Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships. The social graph allows us to create a context for our actions. What are my friends ‘liking’?

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Tweeting of purchases is a plug that money can’t buy – Social Media ROI Monetization

Laurel Papworth

My article in The Australian April 1 2013 . At the end of the online checkout, Amazon thanked me for my purchase and then asked me to tweet, Facebook, LinkedIn or Google Plus the Amazon link with an image of the DVD, the price and a description. First published in The Australian April 1 2013 (paywall). Twitter: @silkcharm.

ROI 101
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Why Popular Science Killed Their Comments And The Huffington Post Should Too

Twist Image

These nefarious groups seeking free links have become quite sophisticated. Instead of having people comment directly on the blog, why not enable them to leave their own thoughts wherever their social graph is most active? Write a follow-up on LinkedIn ? That is the true social nature of digital media in 2013.

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