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Facebook Stories Hits 300 Million Users and Rolls Out Ads Globally

Buffer Social

Since Snapchat debuted the Stories format back in 2013, it has taken over the social media landscape. Facebook says that both Tentree, a sustainable, eco-friendly clothing company, and Skout, a dating app, found that adding Facebook Stories to their Instagram Stories ad campaigns resulted in more customer actions at a lower cost.

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How Much Does Facebook Advertising Cost? The Complete Guide to Facebook Ads Pricing

Buffer Social

We previously shared what $5 per day will buy you on Facebook Ads , but how much does Facebook advertising really cost? And the short answer is, it’ll never cost you more than you have to spend. If you have a budget of $5 per day, Facebook Ads will never cost you more than $5 a day. The average cost per like is $0.23

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Final Results: Can I Reach All of My Facebook Followers with an Ad?

Jon Loomer

Well, it all started with a frustrating conversation about organic reach (seriously, is this 2013?). How much would it cost? On November 6, I created the campaign. The best way to do that, of course, is with a Reach campaign. Since this was a Reach campaign, I could use a frequency cap. How many would I reach?

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Square vs. Landscape Video – $1.5K Worth of Experiments: Here’s How They Compare

Buffer Social

It costs significantly less to advertise to users using square video on mobile. Our experiments revealed the fact that it costs 7.5% We also found that the cost savings continues upward as users watch more of our video on social media. In other words, the more video content the better!

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