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JANUARY 6, 2011
We can't just talk about world-class websites and getting found on the search engines anymore. beating out Google (according to Experian Hitwise )! Is your content representative of where your business is at in 2011? We also can't ignore the powering growth of Facebook. And we're not just talking about big business, either.
Proactive Report
JANUARY 2, 2011
source: Hitwise). Take this headline: Social Sharing–How to Get Your News Content Right in 2011 is only 57 characters long. The How to get your news content right in 2011 is hopefully the part that will pique the interest, get PR people to read the post and share it with others. YouTube is now the second largest search engine.
Convince & Convert
FEBRUARY 14, 2012
A 2011 study by the Center for Marketing Research at the University of Massachusetts Dartmouth researching social media usage by Inc 500 companies (who have a strong usage of social media generally) found that the use of blogging had dropped to 37% from 50% the year before. Improved search engine optimization. Contextual relevance.
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