Waxing UnLyrical

OCTOBER 24, 2010

So, for this week’s weekly roundup, I thought it would be interesting to share some of the most thought-provoking posts I’ve come across over time (they’re not all new) on how non-profit organizations and cause marketing have been rethinking color. The cause marketing genius of the pink ribbon , from Cause Marketing.

Cause marketing 198

Cause marketing Postrank Tourism Flickr 198

Ari Herzog

OCTOBER 22, 2012

It is gratifying to know over 850,000 people participated in the 9-year-old Movember movement in 2011, raising over $126 million. When I teach the second half of this cause marketing experiment to my Thursday students and share how I intend to reach the larger at-large student population at the college, I expect more will come.

Cause marketing 135

Cause marketing Class Team Course 135

Waxing UnLyrical

OCTOBER 25, 2010

In the non-profit/cause marketing world, most notably pink, and thus breast cancer. Image: Kurtis Garbutt via Flickr, Creative Commons Kim, who runs the Corporate Alliance to End Partner Violence (CAEPV), asked what I thought was a valid question on her blog: where is all the purple? Clearly, I worded the question wrong.

Class 248

Class Avatar Cause marketing Postrank 248

Convince & Convert

JULY 13, 2012

I don’t know if I left a comment on the blog post that you wrote 18 months ago, but I probably would have disagreed with you. I think a lot of it is just a resources, capabilities question. Jay : Speaking of which, I’ve had this question from several people about gee, what was it like being in Greece? Eric : Cool.

Banking 113

Banking Mobile Team Social Media 113