Waxing UnLyrical

article thumbnail

The Brand View When Looking For a PR Pro

Waxing UnLyrical

I have a client – a gourmet dessert brand – that considers me its Director of Marketing. Tip: I have many years of direct B2B sales experience. If I see your “baby seal-hunting license,&# or that you are the 2011 Beer Pong Champion of the state of Oregon, you risk losing an opportunity. What were we seeking?

Brands 177
article thumbnail

Weekly Roundup: Paloozas And Palominos

Waxing UnLyrical

How to not suck being a conference moderator or speaker , from TopRank’s Online Marketing Blog. How B2B companies use real-time blog posts to get trade media exposure , from David Meerman Scott ‘s Web Ink Now. Marketing, Public Relations and Social Media Blog | Atlanta, GA says: November 9, 2010 at 6:04 pm [.]

Class 144
article thumbnail

Talking The Social Media Walk

Waxing UnLyrical

Mark as read Approve comment Ah, youre flattering me, Justin. :) Yes, I think all businesses are relationship businesses, which is one of the reason I feel a little at odds when people say theres a huge difference between B2B and B2C. that damn redhead says: January 2, 2011 at 2:38 am [.] Do you know me better? Wanna Subscribe?