Best Brands on YouTube: Our Top 10 of 2019
Social Media Strategies Summit
MAY 24, 2019
LEGO uses UGC to keep fans engaged. The brand uses a mix of original content and user-generated content (UGC) to keep fans engaged. Their mobile-first, content-led approach has helped to increase mobile visitors by 27% in 2019. Victoria’s Secret was the first (in 2010) to televise their fashion show. Source: Lego.
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