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Has COVID-19 Killed Black Friday?

Ignite Social Media

The 2019 holiday shopping season became the first-ever trillion-dollar retail season in US history. What was introduced in 2015 to mark Amazon’s 20th anniversary has now become one of the key shopping events of the year. The 48-hour experience continues to push large sales for the retail giant year over year. Amazon Prime Day.

Retail 177
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The Power of Purpose: How Taking a Stand Helps Brands to Win Customer’s Hearts (and Business)

Buffer Social

But REI, an outdoor clothing and equipment brand, does Black Friday differently to other retailers. It might seem counter-intuitive to think that closing all your retail stores on the busiest shopping day of the year will be good for business. Black Friday is the busiest shopping day of the year in the U.S.,

Brands 94
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24 Gen Z Statistics That Matter to Marketers in 2022

Hootsuite

Many researchers agree Gen Z ends in 2010, but some argue 2012 is the cutoff for where Gen Z ends and Generation Alpha begins. Gen Z and social media statistics. The top three social platforms among younger members of Gen Z are YouTube (95%), TikTok (67%), and Instagram (62%). 83% of Gen Z shops on social media.

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How to Sell on Pinterest: 7 Simple Steps

Hootsuite

Launched in 2010, the platform has become very popular in recent years, and its developers have risen to the occasion by adding more and more features for brands, without taking away from the user experience. The truth is, Pinterest is the ideal choice for retailers, and its selling potential should not be underestimated. Get Started.

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How to Steal the Next Billion Dollar Website Idea: A Case Study

Viper Chill

In 2010, Singaporean Karl Chong was visiting New York and noticed the rising popularity of group buying websites across the U.S. In December of 2010 – less than a year after the site launched – it was purchased by Groupon for $24m. At the start of December 2015 Uber’s valuation reached a sky-high figure of $62.5