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Tool Tuesday: PostRank Analytics

Akamai Marketing

As a blogger, there are numerous tools at your disposal to track how your content is doing. Because if you are creating content, you are likely distributing and promoting that content in variety of ways, including social media. Enter: PostRank. It isn’t that we need a tool that does everything.

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Successful Blogging for Small and Medium Businesses

Akamai Marketing

Then measure it.You can use Google Analytics, PostRank or even (GASP!) I’ve heard stories of companies that stopped thinking of themselves as a “(insert industry here) company&# and begun to think of themselves as a content generation company. Determine what the benefits to blogging will be. Then live it. Be ruthless.