2002 Campaign Foursquare Mobile 
Hootsuite
APRIL 6, 2023
Friendster (2002) Launched in 2002, Friendster was originally going to be a dating site that would help set up people with friends in common. But Twitter’s significance was really defined by the hashtag , a symbol that’s helped political organizers and average citizens mobilize, promote, and create awareness.
Convince & Convert
APRIL 22, 2011
At one point during that period, more than 50% of all CDs created in the world were for this AOL campaign , and the company spent an eye-popping 10% of lifetime customer value (LTV) on customer acquisition – $35 for each new customer worth an average of $350. In 2002, AOL had 25 million subscribers. Facebook Places (foursquare).
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