November, 2011

The Social Media Incubator

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Your Online Posts – Including Facebook – Will Soon Be Found by Google

The Social Media Incubator

Remember that funny post your friend shared on Facebook last month, but now you can’t seem to find it? Google it! The search engine giant will soon begin indexing posts on Facebook and other sites and showing those comments in Google search results. Are your online posts and comments meant to be private or public? Will this apply to absolutely every Facebook user?

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Pricey Top-Level Domains vs. Strategic SEO

The Social Media Incubator

In a recent article in Ad Age , reporter Judy Shapiro explained that the Internet Corporation for Assigned Names and Numbers (ICANN) proposed the release of a new Top-Level Domain (TLD) Program. TLD’s are what falls at the end of a domain: com,net,org,biz, and so on. ICANN believes there is a market out there for more specialized domains. These domains can be specific to your industry, such as ford.cars or travel.adventure.

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What’s Your Company’s Social Media Policy?

The Social Media Incubator

Do you have a social media policy in place for your business? A recent study by Grant Thornton LLP and Financial Executives Research Foundation, Inc. (FERF) has provided a few statistics that might make business owners consider putting a policy in place. A press release from Grant Thornton LLP finds that “executives of public and private companies see social media as a growing set of marketing tools, but have not yet developed the necessary compliance and risk policies and procedures.̶

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How to Create Safe Passwords

The Social Media Incubator

Are you having trouble keeping your personal information password-protected without even knowing it? A recent article by Forbes.com serves as an excellent reminder that your secret password might not be so secret. The site has included a list of “25 ‘Worst Passwords’ of 2011,” and you might be surprised by some of them. Do you know if your online passwords are safe enough to protect your personal information?

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