Thu.Apr 07, 2011

Jeff Esposito

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Social Media ROI a video review

Jeff Esposito

This post contains video, if you can’t view, please click here. The title of Oliver Blanchard ‘s Social Media ROI is a bit misleading. While it does talk about ROI in some areas, the book is a good roadmap for companies and practitioners looking to institutionalizing social media within their company. I suggest picking up a copy today for your usage.

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Cartoon of the day

Jeff Esposito

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