Adjectives are Cheap: Sell Yourself with Nouns and Verbs
Waxing UnLyrical
APRIL 2, 2014
Reduce marketing costs by 45% by creating a widget that puts the e-zine together for you. Remember, the verb is the story. So try something like: “I’ve helped clients: *Increase sales by 12% by implementing a new SEO tool. Deliver new products and services by developing an app that translates long words to shorter ones.”. Catch Your Readers.
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