5 metrics to track on Twitter
Akamai Marketing
JULY 28, 2011
Again, I’ll say that what you should measure depends on your strategy, what are you trying to accomplish with social media? According to Twitalyzer ) You can also use a tool like TweetReach to monitor a particular #hashtag, URL, phrase or user name. You need to find them and inspire them to act. Increased brand value?
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