Jeff Esposito

JUNE 18, 2012

How hard can this social media stuff be? In the social media space everyone is trying to skim some green off the cash cow. Whether it is a $47 webinar, a company running a Twitter exclusive sale or someone charging local businesses to set up a fan page on Facebook, everyone seems to be getting in on the action.

Social Media 47

Social Media Press Release Conference Class 47

Jeff Esposito

SEPTEMBER 21, 2011

Last month, I participated in Cision’s the Future of Media. The topic I spoke on was on how PR practitioners can leverage social media to bolster relationships with journalists and gain more placements. Here’s my full piece from the webinar. Have you leveraged social media to boost your PR output?

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Social Media 37

Jeff Esposito

NOVEMBER 12, 2010

If you missed the keynote that I did with Lithium’s Jenny Zaszut from Lithium, and want to see how the team at Vistaprint manages and measures social media for the business, you can check it out here as a webinar. The platform called RockMelt looks to merge social media with social media.

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Lithium Blogosphere Technorati Survey 28