article thumbnail

5 Social Marketing Stories You Need To Read

Firebelly

80+% of Twitter Accounts Inactive, But Core Users More Committed By Dirk Singer Though Twitter won’t be heading into obscurity like the virtual world (this New York Times article gives some good reasons why), it’s still the case that Twitter’s actual user base is small compared to the number of registrations as some new stats from RJMetrics show.

Marketing 100
article thumbnail

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

He also notes that once-hot Digg has devolved into “the MySpace of social sharing sites.” 13% who are on Twitter), 92% use email and search engines, and 81% go online to check the weather. Meanwhile, dating websites and virtual worlds (e.g. SEO Underused, Forrester Report Suggests by MediaPost Search Blog.